NEWS

SPORTS ILLUSTRATED: Five-Star Recruit Harper Commits to Rutgers, Signs Fanatics NIL Deal

Dylan Harper of Don Bosco Prep (Ramsey, N.J.) started his Wednesday like any other high school senior - attending class - but the normalcy ended there for the 17-year-old. After his morning classes, Harper left school early to watch his older brother Ron Jr. and the G-League's Toronto 905 take on the Westchester Knicks, before making some major news of his own.

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FORBES: Fanatics Launches Fanatics Live: A Livestream Commerce App Redefining The Trading Card Ecosystem

Fanatics is executing another play to build its trading card ecosystem with today’s launch of its new livestream commerce business, Fanatics Live. The new app promises collectors a live shopping experience through creator-run breaks, where consumers can watch and interact with live product openings and buy cards in real time.

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FAST COMPANY: Fanatics Wants to Mix Content and Commerce with a New Live-Shopping App

Global sports retail and e-commerce giant Fanatics has officially launched Fanatics Live, a new live-shopping platform that is basically a 21st-century Home Shopping Network for sports collectibles and merchandise.

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BOARDROOM: From Air Jordan to Fanatics, Avery Jessup Takes Flight

Fanatics is preparing to dominate the collectibles space and has built a team filled with all-stars to help them do it, including former Red Bull North America Executive VP Ken Turner and former KLUTCH Sports agent Omar Wilkes. The latest prime mover to join the Fanatics Collectibles team is Avery Jessup, who recently joined the company as Chief Commercial Officer.

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CNBC: How Fanatics and MLB are Planning to keep the trading card boom going

Fanatics made waves in the sports and collectibles industries when it pried the rights to make trading cards for Major League Baseball from incumbent Topps in August 2021, ending a partnership that dated back to 1952. The sports platform company made another huge splash last January when it acquired Topps outright for roughly $500 million.

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