BOARDROOM: From Air Jordan to Fanatics, Avery Jessup Takes Flight

Fanatics is preparing to dominate the collectibles space and has built a team filled with all-stars to help them do it, including former Red Bull North America Executive VP Ken Turner and former KLUTCH Sports agent Omar Wilkes. The latest prime mover to join the Fanatics Collectibles team is Avery Jessup, who recently joined the company as Chief Commercial Officer. He arrives from Jordan Brand, where he was the Head of Marketplace: Direct to Consumer & Partners.

As he embarks on his next chapter, Boardroom caught up with the prolific executive to discuss what he brings to the company, as well as how his time under the Nike, Inc. umbrella at Jordan Brand has prepared him for this moment.

Stick around to hear what Avery Jessup thinks is next for the hobby and what made Fanatics Collectibles an opportunity that was too good to pass up…