VARIETY: Fanatics Signs Major Multi-Year Overwatch League Merch Deal

Company: AllCompany: Fanatics Commerce
Written By Amy Ellis

The Overwatch League unveiled a multi-year deal on Monday with licensed sports merchandiser Fanatics for the company to handle all fan gear sold across retail and wholesale channels worldwide. The deal also has Fanatics creating a dedicated website for Overwatch League gear and working with Activision Blizzard to create new gear and license out to other third-party companies…

Amy Ellis
Previous

SPORTS PRO: The FA nets Fanatics deal for England merchandise
Next

TECH CRUNCH: Ticketmaster and Fanatics link up to sell Merch and Tickets on each others’ Platforms