YAHOO! FINANCE: Fanatics is Yahoo Finance sports business of the year 2017
You may not have heard of the company Fanatics, but if you purchased any official merchandise from the online store of a U.S. sports league or team in the past decade, you’ve been a Fanatics customer.
Until recently, the privately held e-commerce company was simply a retailer of licensed merchandise, but through a wave of sophisticated new rights deals, it is now also a designer and manufacturer…