Cubs championship gear setting merchandise records

So much Chicago Cubs championship gear was sold in the first 15 hours after the team won its first title in 108 years, that postgame merchandise records are already being shattered.

"We had our best month ever today," said Bob Bowman, president of business and media for Major League Baseball. Bowman elaborated that more Cubs gear was sold from when the team won the title to 4 p.m. ET on Thursday than the previous record for gear sold in the league's best month of sales -- November 2010, after the San Francisco Giants won the World Series…

Previous
Previous

Fanatics will run merchandise sales in Mercedes-Benz Stadium

Next
Next

Fanatics, Uber deliver on-demand merchandise to Cubs fans