BLOOMBERG: Fanatics Adds SoftBank, Airbnb Veterans to Its Board
Fanatics Inc. has added two new board members as it looks for acquisitions and expands beyond its core business of sports merchandise.
The company is bringing on Lydia Jett, who is head of global e-commerce at SoftBank Investment Advisers and the first woman to be a managing partner at the firm’s private equity fund. SoftBank first invested in Fanatics in 2017.
Jonathan Mildenhall, a former Airbnb Inc. chief marketing officer who now runs a marketing consultancy, will also join the Fanatics board. He joins several other independent members on the 10-person board, including Gerald Storch, a former Hudson’s Bay Co. chief executive officer; former WW International Inc. CEO Mindy Grossman; and NBA legend Earvin “Magic” Johnson, who now runs an investment firm…