AD AGE: Fanatics Welcomes NFL Rookies to Unfamiliar Cities with Surprise Videos From Locals and Celebs

All the pomp and circumstance around each new NFL season obscures a fundamental truth about the rookies joining the league: They’re often heading to a completely new city, where they may know few, if any, people—and will have to emotionally adjust at the same time as they’re trying to make an immediate impact on the team.

It’s a lot. But Fanatics recognizes that stress, and offered many of this year’s rookies a sweet surprise: welcome videos from local fans as well as celebs who root for those teams…