Lids
Fanatics is the majority owner of Lids, the leader in physical sports retail.
LEADING PHYSICAL SPORTS RETAIL
Fanatics is the majority owner of Lids, the leader in physical sports retail which sells fan and fashion-oriented headwear and apparel across the North America, Europe and Australia through over 2,000 retail locations.
Fanatics has tapped Lids to operate the physical retail portion of many significant, long-term, omnichannel relationships that the company has with top sports partners globally. This includes both the NBA and NHL flagship stores in New York City, which feature the widest assortment of leaguewide team and player merchandise.
Lids also operates NBA Stores in London, Paris, and Australia; which are part of Fanatics' global partnership with the league, as well as Paris Saint-Germain stores in New York City and London.
A NEW JOINT VENTURE
A partnership between Fanatics, Lids, and Barnes & Noble Education, Inc. (BNED) kicked off in 2021 that brings a paradigm shift to the college bookstore merchandise model. Fanatics’ cutting-edge e-commerce and technology expertise now offers BNED campus stores expanded product selection, a world-class online and mobile experience, and a progressive direct-to-consumer platform. Coupled with Lids, BNC and its campus stores now have improved access to trend and sales performance data on licensees, product styles, and design treatments.
Through the joint venture, Fanatics powers the e-commerce business for the nearly 800 BNED college and university bookstores, while Lids oversees the team merchandise sold in the stores and BNED operates the day-to-day physical store business.
